22Nov/110
Landing Page optimization with One Up Web and display media
While browsing Tech Crunch today, I came across a banner ad from One Up Web. One Up web is a marketing firm that specializes in search engine marketing. I find this humorous because they claim to be a search marketing firm but are using display media as an acquisition tool for new clients.
5Feb/110
Google declares war publicly on Bing, Microsoft smirks
You have probably seen the article about Google calling out Bing. Danny Sullivan wrote it up on Search engine land and Matt Cutts contributed to the article. Roughly, Google claims that Bing copies their search results. And to prove that Bing copies their search results, Google ran a honeypot scheme to try to catch them in the act. While we can argue the case of who is really copying who, lets address something else.